Catalog Printing – The Importance of Quality

Friday, March 5th, 2010

Catalog printing is a job that is important and must be completed with careful attention to detail. Any corners cut here could result in the catalog being wasted on the viewer. These catalogs are akin to being your storefront taken into the home of the potential customer and it is an area that must display pictures that are clear and descriptions of each product that are concise, giving as much information as possible in just a few words.

The quality of the finished product is just as important as any other facet of the project because if the potential customer is unable to see a clear picture of the item they are interested in, they are unlikely to buy it. You should never entrust the completion of such a project to any company who is not well versed in the processes required to put the book onto paper.

Likewise, you should not have to spend a fortune in order to get the project done properly. It is for this reason that many such projects are being sourced to printing companies in China. Not only does their pride in a good job reflect in their work, but a significant savings can be realized over any costs that are likely to be quoted to you on the local level.

Shanghai Printer | Shanghai Print | Shanghai Printing

Friday, October 9th, 2009

Being a Shanghai printer means more costs. There is no doubt that Shanghai is more expansive than many other cities in China in terms of labor costs and running costs. We have seen quite a few Shanghai printers moved to surrounding smaller cities in order to reduce the costs.

But compared to other international big cities, Shanghai is still low costs. Besides, we can more easiliy find skilled workers and business environment is much better than most cities in China. These advantages can make us produce higher qualty printing jobs in a more efficient way.

We believe if a client already saved 40% by working with us, he or she will not want to save 5% more to work with a not-so-professional printer maybe from a smaller and lower costed city. This may explain why many Shanghai printers expor business can still survive and still be competitive.

And we also believe the best way of keeping a client is to offer the best possible services, the best possilbe quality and stil keep the prices at a low level.