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For marketing activities you need brochure printing in various sizes.

Wednesday, July 7th, 2010

Brochures are an essential part of the marketing budget in any organization. Flyers, leaflets, and brochures are used to tell the customer about the products and services that the company is going to offer. It contains in brief a description of the organization and also the prices if required of the products and services. Brochure printing is an important activity in the printing industry.

There are many companies that provide brochure printing solutions. You can print brochures of sizes 5.5” X 4.25” to 12” X 26”. The various types of brochures that can be printed are: Flat page brochure, 2 Panel (half fold) brochures, 3 Panel brochures, and 4 Panel brochures. From printing 50 brochures to printing 1,00,000 brochures, you will choose the number as per your advertising budget and requirements. Any of the printing processes namely: digital printing, offset printing, full color printing, screen printing, and custom printing can be used to print the brochures. Each is a good process and the individual press will have their different printing machines.

Some of the brochures printing solutions providers have ready to use templates for the brochures. Templates for the following category are useful if available readily: Accounting, architecture and interior design, beauty, massage, and spa, computers and technology, automotive and transportation, and business services. Some standard brochure printing paper sizes are 8.5 X 11 brochures, 8.5 X 14 brochures, and 11 X 17 brochures. Custom size brochures and color brochures are requirements from various customers of brochure printing industry. The factors one looks for while going in for the brochure printing process are flexibility, economy, reliability, and fitting ones budget requirements. Moreover the organization that is getting the brochures printed should be able to tell the use of the brochures, provide full or part of the content for the brochure, suggest or provide the graphics for the brochures, and be enthusiastic about the printing that is required for them. The brochures will be used as advertising material, for marketing, and to improve sales.

Heidelberg presses are commonly used for the brochure printing. There are many models of this press and each solution provider will tell you which one they have. You might have a short run job and you want a fast delivery deadline. The brochure printing solution provider will be very interested to impress you so that you come back to them again and again for all your brochure printing needs.

The brochure printing solution providers come with many benefits. You can order for brochure printing for numbers as low as 100 to fit your budget and also the maximum can be as many as you require. The orders from all customers will receive undivided attention and they normally have huge numbers of customers. The printing will be of the best quality and customer satisfaction is the prime focus. The prepress department is very experienced and should answer all your queries. They will show you a sample of the brochure before going ahead with the entire job of brochure printing. They aim to give 100% satisfaction for the printing jobs. Last but not the least they need you as repeat customers for brochure printing. The paper used for the brochures will have good opacity characteristics. Low resolution images and no bleeds are two of the shortcomings of brochure printing jobs, but most printing solution providers are able to get around these limitations and print great brochures for you.

Design and print lovely brochures for all your advertising needs!

Brochure Printing: Get the Message Across

Friday, March 5th, 2010

You probably already know that brochure printing is one of the most effective tools that you can have at your disposal. The problem is that many designers try to cram too much information is a small space resulting in text that might be difficult for the reader to see. A simple design is generally much more effective for use in brochure printing so you have to take that into consideration when you are putting the design together.

The brochure shouldn’t look like it’s too “busy”. It should capture the attention of the reader and get your message out quickly. On the inside of the brochure, you can add some detail and highlight the most important aspects of your company or product.

Make use of headlines that sum up the offer in just a few words and it should inspire the reader to contact you for further information. The truth of the matter is that most people only actually read the headlines anyway, so that is where you need to focus your message. The most important points of your product or service should not be hidden away in some paragraph or the brochure will not get your point across and the brochure printing becomes a failure.

Brochure Printing

Thursday, March 4th, 2010

Brochure printing is one of the most important marketing projects that your company will work on. These will be your first line of contact with potential new customers in many cases and this is one area in which you don’t want to skimp on quality.

If you entrust your brochure printing project to just any company that comes down the line, you’re liable to end up will dull drab colors that make the brochures look old and outdated. Not a good thing when you are trying to score a new deal.

At the same time, you don’t have to break the bank when having the project completed either. Not when you can outsource the project to a printing company in China called LongPack Printing. This company uses vibrant Pantone colors that will make your brochures come alive and speak in volumes to your clients. This alone is enough to engage them and get them to actually read your message.

LongPack Printing has the capability of completing most projects that the typical printing company doesn’t handle such as special boxes and those that are odd shaped. Furthermore, they are capable of handling any type of printing project such as magazine printing, booklets printing and all other manner of projects.

Brochure printing production

Thursday, February 25th, 2010

A Brochure or a pamphlet is a small sheet of paper with advertisement on it regarding a place of visit or any products or services that you may be interested in buying. Brochure printing production is quite common and popular. A brochure generally consists of a single page or a single sheet folded up in two or three parts. Brochure printing production include production of travel brochures, fashion brochures, study brochures to brochures regarding a variety of topics.

Utility Of Brochures:

Brochure printing production requires a proper factory with a printing setup to produce brochures in bulk. The main purpose of brochure printing production is that of advertising. This advertising can range from information regarding travel to health to educational institutions and a whole range of other things. These brochures can also be spiced up with pictures and website details. Especially if it is a travel brochure, then pictures go a long way in giving a general idea regarding the place, where to stay and which places to visit. Pictures on any kind of brochures give them a pretty look and instantly arouse interest among the people reading them.

Brochure Printing Production Costs:

Brochure printing production costs depend a lot on the paper used to make the brochure as well as the quality of pictures used on it. There is also the cost of hiring content writers to develop the content on the brochures regarding the various topics. Further there is also the design of the brochures that has to be decided upon. These brochures can be a single sheet one or a bi-fold, tri-fold or even a manifold one. The folds may be a simple cascading one or even a stylish diagonal one in Z-shape or even C-shape.

Hand-made Brochures:

Keeping in mind the benefit of the environment and also to be a little different, some of the organizations or production houses invest in hand-made brochures or in brochure printing on hand-made paper. Hand made paper is eco-friendly. But the cost of production of per piece of brochure printing can go up considerably. If it is a small event, may be your garage sale or the tuition class that you are planning to give at your backyard then you can design and create your own flyer or brochure without taking the help of printing houses.

There are a number of manufacturing units that engage in brochure printing in bulk. If you are looking for something exclusive then you better pick up something from a special brochure printing outlet. You can even have them personalized as per your choice. A unique brochure will go a long way in reaching your information to others.

So next time you plan to advertise your garage sale or the sale of your old bicycle or even rent out a room in your house then do think of getting brochures printed to make your sales effective.

Cookbook Printing at its Finest

Wednesday, February 24th, 2010

Looking for cookbook printing for all of your coveted recipes to distribute to family and friends? Maybe your organization would like to gather recipes hand have the cookbook printing done so you can sell them for a fund raiser. Whatever the reason might be, cookbook printing is much more affordable these days than it once was.

Cookbooks have been used as fund raising materials for a number of years. They are so popular in fact that cookbook printing occurs regularly on the retail level. There are all sorts of cookbooks that can be printed. There are cookbooks for certain foods like pasta or beef, and there are cookbooks specifically for deserts. It doesn’t matter it seems because if it is a food, there’s a cookbook for it. The beauty of that is that regardless of how many cookbooks they have, people will always buy more.

That’s what makes cookbook printing such a fabulous idea for a fund raising project. LongPack printing has a department that focuses on cookbook printing and they can help you get your project done to your satisfaction, helping to make sure that your cookbook sale is successful.

Brochure Printing

Tuesday, February 23rd, 2010

Brochure printing comes in a variety of flavors. What this means is that you can have brochures printed in just black and white, 2 or 4 color process and they can be either 4 panel or 6 panel brochures.

Brochures are generally used by a company to give some in-depth information about a particular product or service being offered. The process of creating a brochure usually involves printing the brochure itself in 4 colors, and then the brochure would undergo UV coating to prevent it from fading and assisting it into lasting longer. This process actually takes place all at the same time in different sections of the press.

After the printing has had time to properly dry, it moves on to the bindery department, where it will be placed on a folding machine and each sheet will be folded properly and then packed for shipping to you for distribution.

While printing prices have indeed come down as technology progresses, you would still only use brochure printing for your higher end products and services. When you chose a company like LongPack though, they can help you to save even more money by having the printing done in China. The savings can be quite significant even after factoring in the cost of shipping.

Printing Terminologies

Saturday, February 20th, 2010

Printing Terminologies

Presented below are ten most commonly used terms in printing industry -

1. Offset Printing: In offset printing a mediator surface is used to transmit the image from an inked facade to paper. The image is first transferred to thin metal, paper, or plastic printing plates. Oil based ink and water are applied to the plates. The inked image is then transferred to the blankets or intermediary surface that then transfers the image to paper.

2. Digital Printing: Digital printing in the printing terminologies is a form of printing used to reproduce digital images on paper or any other surface. Printing plates are not required and every print can be different. Chemical and paper wastage will not be there. The ink or toner forms a fine layer on the paper or surface where the digital printing has been done.

3. Embossing: If a raised image is required on paper or any other surface then this process of embossing is used in printing China industry. There is a die that strikes from the back of the paper or cardboard, and this striking through the surface is onto a counter die in the front of the surface where the embossing is required.

4. Inkjet Printing: In inkjet printing tiny droplets of liquid ink is sprayed onto paper and images are created. The small size of the dots and their very precise placement generates photo quality images. In thermal bubble inkjet technique, heat is used to spread over the ink. In piezoelectric inkjet technique, a crystal and an electric charge are used to smear the ink.

5. Digital Proof: In the prepress stage a digital proof is prepared using inkjet, color laser, dye sublimation, or thermal wax print technologies. This laser proof is commonly used printing terminology and is a nice way to check on what the final printing will look like. This digital proof can be done in color or in black and white as is required.

6. Laser printing: A revolving cylinder builds up Static electricity charge. Laser beam is pointed at the cylinder to create the pattern of the images and letters to be printed. Then toner is used to coat the surface, this clings to the negatively charged areas on the cylinder, and then this is passed to the paper to create a positive image.

7. Dye Sublimation: Dye sublimation is used for high end proofs and by customers who want to make best quality color printed materials. Photo lab quality images are produced using high heat and solid dyes and this is called dye sublimation. Print head heating elements vaporize the dyes in cyan, magenta, yellow, and black and they adhere to specially coated paper.

8. Thermal wax print: To print barcode labels, clothing labels, and printing plastic labels for chemical containers this thermal wax print technology is used. A ribbon coated with wax is melted so that it glues to the material on which the printing is being done. The polyester film is coated with wax, wax resin, or pure resin ink.

9. Flexography: In flexography, a flexible printing plate made from photopolymer is used. The image is raise and this is required for some specific printing China jobs. Flexography is used to print on labels found on food product, labels that are pressure sensitive, cardboard, and similar such packing materials. Printing can be done on plastic, metallic film, cellophane, and paper using flexography.

10. Imposition: The printing should be such that when pages are folded to make a magazine or a book they appear in the right order. Imposition is this arrangement of pages for printing on a press sheet, such that after the printing when the pages are folded the correct order of the pages is obtained.

Brochure Catalogue Printing Order from South Africa

Sunday, January 3rd, 2010

The brochure or catalog order from South Africa is ready for delivery. This order came very soon after just a few email/phone communications in Dec., 2009. The proof was sent to client in South Africa for approval. And the client was happy with the overall performance, while mentioning two other possible improvements. We have just finished the final run of this order,  and will deliver to South Africa after new year.

Menu Printing | Restaurant Menus Printing from China

Tuesday, October 13th, 2009

Menu printing involves good quality paper stock and printing color effect.  Below is one specification

Flat size: 11.125×17.125 inches, finished size: 11×17 inches

Cover stock: 80 lb glossy

Text Pages: 80 lb glossy

Flyer Printing from China

Tuesday, October 13th, 2009

Flyer printing jobs can also be handled by us.  We offer different kinds of flyer and leaflet printing products. The sizes can be A4 flyers, A5 flyers, A6 flyers, DL flyers and A7 flyers. The paper stock for printing flyers and leaflets normally is 130gsm gloss flyers, 150gsm gloss flyers, 170gsm matt flyers, 170gsm gloss flyers, 250gsm gloss flyers and 300gsm matter flyers. We can also assist you to design your own flyers. Please ask us for a quotation. And our experienced graphic designers normally work at USD25/hour.

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